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| Samsung / Micromax Phones |
The leading company Samsung and micromax, sellers of good phones in Asian country, area unit reaching to discontinue alleged 2G phones and specialize in devices that runs on quicker 3G and 4G networks as value have born sharply for such handsets within the past year. Then there’s the Reliance jio result.
“The focus has shifted to 4G phones with medium operators launching such services”, aforementioned micromax information processing chief military officer vineet taneja. “4G models already account for half-hour of our portfolio with fourteen models and can increase to twenty by March”.
The imminent launch of 4G services by Reliance Jio Infocomm has prompted incumbents Bharti Airtel and Vodafone to launch their own high-speed networks in anticipation on competition. That plus falling cost has nearly exhausted demand for handsets running on 2G.
Senior government of 3 leading retail chains aforementioned on condition of namelessness that each firms have told them and different trade partners that no a lot of new 2G Smartphone models are going to be launched. costs of 3G and 4G good phones, that conjointly support 2G, might drop more to fill the worth vacuum created by the exit of 2G.
Both firms area unit presently liquidating 2G phone stocks, they said. Of the twenty five models that Samsung launched this year, sixteen area unit 4G enabled. A Samsung Asian country advocator hadn’t more responsible for an email as of press time Wed.
The price issue
Industry executives aforementioned the businesses area unit exiting 2G good phones when sales unerect within the past year. Within the july-september quarter, 2G devices accounted for 9/11 of total Indian good phones sales compared with twenty fifth within the same amount last year, Counterpoint analysis has calculable. 2G good phones sale area unit currently simply five-hitter of total sales and more dropping owing to lack of handiness, aforementioned Subhash Chandra, decision maker of mobile phone retail merchant Sangeetha Mobiles.
“Only the Indian brands still have 2G good phones in their portfolio. And really shortly they'll conjointly run out of them since there’s no recent producing or imports”, Chandra aforementioned.
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